Amie is a conceptual problem-solver and designer based in NYC.

Amie is a Creative Director and brand strategist based in NYC, with a decade spent turning ambiguous problems into brand systems that scale — in-house at Peloton, on client work for Google and Meta, and across award-winning campaigns for consumer and DTC brands.

She thinks in systems as much as single ideas: campaigns that hold together across web, app, social, and physical space, built in close partnership with product and marketing teams rather than handed off at the end. Recognition includes a Gold Effie, Gold Grand Ogilvy, Gold AVA Digital Award, Jay Chiat Award, and Shorty Award.

When she's not deep in a brand system, Amie is probably planning her next trip — she's taught English in South Korea, backpacked solo across Southeast Asia, and is a firm believer that the best ideas show up when you're far from your desk.

Let's talk: amiezhong.3@gmail.com